Ahead of 2019, BJP aims to increase the presence of women’s in party

Ahead of 2019, BJP aims to increase the presence of women’s in party

Courtesy : Delhi Bureau02/09/2018 22:53

New Delhi: In keeping with Prime Minister Narendra Modi's focus on women voters ahead of the 2019 Lok Sabha elections, the ruling BJP has decided to increase the presence of women at the booth level across constituencies. 

As part of its efforts to bolster the party's strength at the micro level ahead of the general elections, the BJP leadership has tasked the Mahila Morcha to appoint at least ten women at each booth.

These women will be direct beneficiaries of the government's flagship schemes such as the Ujjwala scheme aimed at replacing unclean cooking fuels mostly used in the rural India with LPG, hot cooked food given to expecting and lactating mothers at anganwadis and Swachch Bharat movement . 

The BJP leadership, party sources said, has laid special emphasis on the states Uttrakhand, Jharkhand and Odisha where it had faced a gender gap in votes during the 2014 elections. 
Once appointed by the state units, these booth-level workers will then be expected to mobilise women voters at the grassroots level and further apprise them of the schemes that the central government has initiated for 'women empowerment'. 

Booth-level workers have also been asked to use social media to spread information about these schemes. BJP Mahila Morcha's national president Vijaya Rahatkar, who has been touring the above mentioned states said of the 12 crore members of BJP, the number of women workers is three crore. In a bid to mobilise women, the mahila morcha has come up with the concept of organising 'Ujjwala Rasois' in remote rural areas to get women talking. In these 'Rasois’, held out in the open, women are encouraged to cook using an LPG cylinder and discuss matters related to the schemes

"It is merely a question of mobilising women. I have organised rasois in Jharkhand and Odisha and most women are already beneficiaries of government schemes," she said. 

The party unit hopes to increase its contact base through all women bike rallies and social media platforms. Party units across India have been asked to replicate the concept in states that will go to polls later in December, she said 

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